Sports Betting Leader Signs “The Big Ticket” for Marketing Campaigns and Fan Engagements
JERSEY CITY, NJ (October 21, 2021) – BetMGM, a leading sports betting and digital gaming company, announced today the signing of NBA legend Kevin Garnett as its newest brand ambassador. The Hall of Fame power forward will be featured in BetMGM’s upcoming marketing campaigns, BetMGM promotions, social media content and fan events.
Over the course of 21 NBA seasons, Garnett played for the Minnesota Timberwolves, Boston Celtics and Brooklyn Nets. The 15-time All-Star was named the 2004 Most Valuable Player and earned Defensive Player of the Year honors in 2008. Garnett won the 2008 NBA Championship with the Celtics and will have his jersey retired by the team this spring.
Garnett has become an established entrepreneur since retiring from the NBA, having recently co-founded Gaming Society, a gaming and content platform that prioritizes inclusivity, education and highlights the athlete’s point of view in the betting space. While shielded from sports betting during his playing career, Garnett is passionate about making wagering more accessible and approachable to all sports fans and athletes. He starred in the 2019 acclaimed film “Uncut Gems”; recently founded the Content Cartel, a production company dedicated to producing multi-platform content; and has an upcoming documentary, “Anything is Possible,” scheduled to premiere Friday, Nov. 12 on Showtime.
Matt Prevost - BetMGM Chief Revenue Officer
As BetMGM continues to expand into new jurisdictions, responsible gaming education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly. The BetMGM app is available for download on both iOS and Android and is accessible via desktop at www.betmgm.com. For more information, follow @BetMGM on Twitter.
Kirvin Doak Communications