King of Sportsbooks named entitlement sponsor of BetMGM 300 NASCAR Xfinity Series race on Saturday, May 25 at America’s Home for Racing.
BetMGM Speed Street will keep the party going off the track with a bevy of live music, interactive displays, partner activations, souvenir haulers and food trucks throughout Coca-Cola 600 weekend.
CONCORD, N.C. (March 13, 2024) – BetMGM, which earlier this week ushered in a new era of sports entertainment in North Carolina with the launch of online sports betting, is going all in with its market access partner Charlotte Motor Speedway this May. The sports betting and iGaming leader has been named the entitlement sponsor of the BetMGM 300 race (part of the NASCAR’s Xfinity Series showdown at America’s Home for Racing on Saturday, May 25. In addition, BetMGM Speed Street will bring three full days of entertainment to fans in town for NASCAR’s tripleheader weekend at the iconic 1.5-mile Charlotte Motor Speedway.
“When we first started talking about a partnership with BetMGM, one of the things that interested us was finding a partner that would activate at our events and add value to the fan experience,” said Charlotte Motor Speedway Executive Vice President and General Manager Greg Walter. “Bringing them on as both the race entitlement and Speed Street sponsor will help elevate their brand to the NASCAR audience and provide those on-site for our race weekend the chance to connect and engage in North Carolina’s next era of sports entertainment.”
The sponsorship agreement includes naming rights for Saturday’s BetMGM 300 race, which pits up-and-coming NASCAR Xfinity Series drivers against one another in a pivotal 300-mile showdown on one of the sport’s biggest weekends of the season. BetMGM will also receive signage, hospitality and display activation in the BetMGM Speed Street, where fans will have the opportunity to download and learn more about the BetMGM sports betting app, which went live in North Carolina Monday.
“As we look to grow our brand in North Carolina, there is no better time and place than Charlotte Motor Speedway on Memorial Day Weekend,” said Matt Prevost, BetMGM Chief Revenue Officer. “Our team looks forward to introducing sports betting to a new audience and helping add to the overall experience for fans throughout the entire Speed Street event and BetMGM 300 race.”
TICKETS:
Weekend packages for three full days of racing, music and entertainment at Charlotte Motor Speedway start at just $99. Adult tickets for the BetMGM 300 on Saturday, May 25, start at just $25, while kids 12 and under get in free. Visit www.charlottemotorspeedway.com for complete details, schedules and ticket information.
FOLLOW ALONG:
For all the latest news and updates from America’s Home for Racing, following Charlotte Motor Speedway on Instagram, X and Facebook.
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About BetMGM
BetMGM is a market-leading sports betting and gaming entertainment company, pioneering the online gaming industry. Born out of a partnership between MGM Resorts International (NYSE: MGM) and Entain Plc (LSE: ENT), BetMGM has exclusive access to all of MGM’s U.S. land-based and online sports betting, major tournament poker, and online gaming businesses. Utilizing Entain’s U.S.-licensed, state-of-the-art technology, BetMGM offers sports betting and online gaming via market-leading brands including BetMGM, Borgata Casino, Party Casino and Party Poker. Founded in 2018, BetMGM is headquartered in New Jersey. For more information, visit https://sports.betmgm.com/en/blog/
About Charlotte Motor Speedway
For nearly 65 years, Charlotte Motor Speedway has set the standard in motorsports entertainment for fans of all ages. Known as America’s Home for Racing, Charlotte Motor Speedway is the only race vacation destination where fans can immerse themselves in the heart of NASCAR country. Visitors can attend one-of-a-kind race spectacles including the Coca-Cola 600 and Bank of America ROVAL™ 400; take behind-the-scenes speedway and race shop tours; explore the NASCAR Hall of Fame and drive an 800-horsepower stock car. Through every event and every decade, Charlotte Motor Speedway puts FANS FIRST with a never-ending commitment to enhance the fan experience. For all the latest news and information, visit www.charlottemotorspeedway.com, follow on Twitter, Facebook and Instagram, or download the Charlotte Motor Speedway mobile app.
Statements in this release that are not historical facts are “forward-looking” statements and “safe harbor statements” within the meaning of the Private Securities Litigation Reform Act of 1995 that involve risks and/or uncertainties, including those described in MGM Resorts’ public filings with the SEC. Forward-looking statements are based on management’s current expectations and assumptions and not on historical facts. Examples of these statements include, but are not limited to, statements regarding the benefits of the partnership. Among the important factors that could cause actual results to differ materially from those indicated in such forward-looking statements include effects of economic conditions and market conditions in the markets in which MGM Resorts operates and competition with other destination travel locations throughout the United States and the world, the design, timing and costs of expansion projects, risks relating to international operations, permits, licenses, financings, approvals and other contingencies in connection with growth in new or existing jurisdictions and additional risks and uncertainties described in MGM Resorts’ Form 10-K, Form 10-Q and Form 8-K reports (including all amendments to those reports). In providing forward-looking statements, MGM Resorts is not undertaking any duty or obligation to update these statements publicly as a result of new information, future events or otherwise, except as required by law. If MGM Resorts updates one or more forward-looking statements, no inference should be drawn that it will make additional updates with respect to those other forward-looking statements.
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